By Annette M. Bau, CFP®
 
Learn the 6 steps that will transform your Referral Marketing
It seems that everything you read these days about referral marketing says that all you have to do is ask for them. If only it was that easy! While I agree that asking for referrals can work in certain situations, you risk [...]

BY TAMARA DORRIS
Whether you cold call on prospects or fancy yourself more of a relationship-building type of person, let’s face facts. We all have to pick up that big, hairy beast that, at times, seems like your mother-in-law on steroids. If we’re honest with ourselves and each other, we will admit the times when our [...]